The Greenhouse Accelerator Program Juntos Crecemos Edition is a six-month, mentor-guided program to support the acceleration of emerging Hispanic innovations that are transforming the way consumers live their lives.
This edition of the Greenhouse Accelerator has partnered with PepsiCo Juntos Crecemos, which is part of PepsiCo’s Racial Equality Journey, a program designed to provide short and long-term support to Hispanic small businesses over five years.
Our mission is to identify 10 high-potential emerging Hispanic-owned food and beverage brands and/or food service concepts that are transforming the way consumers eat, drink, and live their lives through a collaborative and mentor-guided business acceleration program.
PepsiCo values being at the forefront of innovation and collaboration with emerging brands and companies, while supporting and uplifting diverse suppliers. This Greenhouse Accelerator program, marks the first-ever Hispanic-focused edition, which will focus on driving growth of Hispanic founders in the food and beverage industry with operating businesses in the U.S.
The program will identify and drive growth for emerging food and beverage products and services such as:
For this 8th Greenhouse Accelerator program, PepsiCo is seeking 10 Hispanic-owned companies in the U.S. that are in food and beverage industry.
Selected companies are granted $20,000 in funding and will need to pitch their product/solution in person at the live event in Plano, TX. They will participate in a 6-month business optimization program designed to accelerate growth.
This year’s cohort of companies will receive personalized mentorship from experts at PepsiCo from functions including R&D, Supply Chain, Design and more. These mentors will collaborate with the innovators to solve a range of business challenges, including brand development, scaling technology, business model development, product optimization and go-to-market strategy.
At the end of the program, one winning company will be awarded an additional $100,000 in funding to continue its expansion, and an opportunity to continue working with PepsiCo to further their growth.
If you are a Hispanic-owned startup working in the food and beverage industry, we encourage you to apply to our accelerator program.
PepsiCo Juntos Crecemos is a multifaceted platform part of PepsiCo’s Racial Equality Journey commitment to invest $50 million to provide short- and long-term support to Hispanic-owned food and beverage small businesses over five years. With this Juntos Crecemos edition of its Greenhouse Accelerator program, PepsiCo looks to get closer to and support the emerging Hispanic food and beverage industry. PepsiCo values being at the forefront of innovation and collaboration with emerging brands and companies, while supporting and uplifting diverse suppliers.